Monday, June 30, 2008

July 4 - new product drop

So, after being blown away by the response to the anti-whaling range (sold out in a week), we have doubled our quantities this time and expanded the range to include hoodies in kelly green and black, girls singlets in black and a different girls top which is a more body hugging fit than our standard girls tee - check out what that looks like this (but in black, and with the whale print):


The new anti-whaling gear drops on July 4 (GMT +10.00 AEST) and should be up on the store that night.

Excitingly for us, the same night sees our new creation borne into fruition; our 3degrees baby is born and starts growing. Our first 3D range drops, along with a special treat; sweatshop-free wristbands (glow in the dark white) with a 3degrees message. Again, these will be live on the store that night (another late night for us; not sure when we'll get to go snowboarding).

If you haven't read about what we're doing with 3degrees, check this link. We're truly excited by this, because we really think this will make a difference and is something we truly believe in. We're even going to try and be there for our first planting and get photos for you all.

Please consider joining our 3degrees Facebook page here,
or our Heresy Facebook Fan page, or general Facebook Heresy group to get the latest news, interesting articles, member deals etc.

Tuesday, June 24, 2008

3degrees product launch.

Friday, June 20, 2008

3degrees - it's time to save snowboarding

Did you know that it could only take 3 degrees? 3 degrees and the end of snowboarding as we know it.

The IPCC [ link 1, link 2 ] reports that for every 1 degree rise in temperature, snow lines rise by 150 metres.

A 3degree rise at these rates would lift snow lines by 450 metres. This would end snowboarding in much of the world - Australia, Switzerland, the Pyrenees, Austria,
Germany and others. That is a horrifying idea.

Snowboarding will be reduced to those who are very wealthy, as snow seasons in marginal countries decline, we will be forced overseas for the thing many of us cherish and love so much. That is a future we at Heresy refuse to contemplate, let alone stand by and allow to happen.

3degrees is a Heresy Snowboarding initiative to harness the connection between every single snow rider on this planet to stop this from happening. We want to bring
awareness of this cause to every single snow rider through our tight connections, and our inherent close bond - our 3degrees of separation.

Many individuals and companies harbour good intentions toward the environment and reducing their footprint, but confusion reigns on how to mitigate this imprint.
Who do I donate to? How can I help? How can I make a direct difference? How do I know I am making a difference? Where is my money going?

Heresy is here to act as a focal point for your concern and act on all of our behalf.

For every clothing item from our 3degrees range we sell, we will be donating $10 to greenfleet.com.au. This non-profit organisation plants trees for every donation in order to help offset and reduce carbon emissions. Eventually we will expand to other grass roots efforts (like school tree planting efforts) that produce a quantifiable carbon offset.

For every sale, we will be directly benefiting the environment through the planting of trees.

We will be maintaining a counter on our 3degrees page which will detail how many tonnes of carbon we have offset and how many trees we have planted, thanks to you.

Carbon neutral? We say; "why carbon neutral." Heresy will be carbon negative. We are going to not only offset our footprint, but other people's carbon also.

How's that for direct action.

So if you don't want this to become the norm, use your 3degrees of separation to every rider on the planet to help. 3degrees - it's time to save snowboarding.

http: heresysnowboarding.com/3degrees.

The range will initially include a range of guys and girls tees (girls tees in 2 styles) and girls singlets, as well as 3degrees wristbands. All products are sweatshop-free.

To help support this cause, and most importantly, help get the message out, check out the 3degrees range on our online store and by joining our Facebook group and inviting your friends to join.

The 3degrees tees, available for men and women, are shown below.







Sunday, June 15, 2008

Heresy Anti-whaling news

So, it seems we slightly underestimated the response to our anti-whaling tshirts.

All sold out in a week. We have ordered another run, this time including unisex hooded jumpers and girls singlets/tank tops. More info to follow soon.

Thank you to everyone who has supported this so far. We have to dated raised around $450.

To help in this effort, we have produced an A3 and A4 poster in jpeg format. These are available at the Heresy site.

The A4 one is shown below.

Thanks for your continued support in helping these amazing animals.

Sunday, June 8, 2008

New sample tee

We think this rules.

If you don't agree, you're wrong.

These are the new Guild of Powder Assassins t-shirts, printed on organic cotton t-shirts, available in white or black.



Saturday, June 7, 2008

The Anti-whaling tee

Our anti-whaling tees are now available. See the links below.

Mens/Unisex organic tee: here.

Mens/Unisex black organic tee: here.

Girls anti-whaling organic tee: here.

The tees are moving quickly which means donations to Sea Shepherd are flowing. Most excellent.

Read more about why Heresy Snowboarding is doing this here.